Recent AdWords features not to be missed

Recent AdWords features not to be missed

Over the past few weeks Google has launched several new features for AdWords users. Some of them were announced louder than the others. Let’s have a look at these new features including new campaign types, mobile app or new version of AdWords editor. 1. New advanced...
Digital Marketing Trends in 2015

Digital Marketing Trends in 2015

Happy New Year, everyone! I hope you had a relaxing break and are ready for a great start. So far we’ve already covered Top PR Trends for 2015 and PPC Trends for 2015 , so I thought we’d also take a look what lies ahead in terms of digital marketing trends in 2015....
My Reflections on our First Year as a 4-Day Agency

My Reflections on our First Year as a 4-Day Agency

It’s been just over a year since we announced Serps Invaders being the first agency in Scotland to introduce an official 4-day week. Last week I saw this article discussing the 4-day week on the Social media Week blog and I thought it might be time to reflect on the...
Confab Europe 2014 Barcelona Round up

Confab Europe 2014 Barcelona Round up

Here at Serps we’re trying to attend conferences and events regularly, not only to stay ahead of the game but also to exchange ourselves with other professionals in the field. This year, I’ve embarked on my very first all Content related event, Confab Europe in...